Quote from Mary Wells Lawrence

You can’t just be you. You have to double yourself. You have to read books on subjects you know nothing about. You have to travel to places you never thought of traveling. You have to meet every kind of person and endlessly stretch what you know.

Mary Wells Lawrence talking about how to become successful. Ms. Lawrence was an advertising woman, who in 1966 founded the agency Wells Rich Greene. She ran the agency for 20 years or so, creating campaigns for a number of companies, including Braniff International Airways, with the noteworthy campaign “The End of the Plain Plane” (view one TV commercial: http://www.youtube.com/watch?v=H3_aNtQFsLk); Alka-Seltzer; and Procter & Gamble. The quote comes from a New York Times June 10, 2012, article, “A Pioneer on a Mad Men’s World,” in which Ms. Lawrence is compared with women in the TV show “Mad Men” and identified as perhaps the inspiration for the show’s Peggy Olson character.

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